EZBreezyducts had 23 five-star reviews. Their website showed none of them.

Zhas runs EZBreezyducts, which cleans air ducts and dryer vents across Colorado. Customers love the work. The business has a 5.0 rating from 23 Google reviews.

But anyone comparing duct cleaners online found an empty review section, no prices, no hours and no service area. They had little reason to call.

The old site scored 72 out of 100 on PageReflect, our website score. The new one scored 93 on launch day.

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What changed, and why it matters

• It looks like nobody else. Most duct cleaning sites around Denver are blue and white with sky and clouds. This one is teal and amber, styled like a duct camera feed, so it stands out from the other tabs.
• Proof comes first. The home page opens on a before and after slider of one real duct. The job photos are from real jobs, not stock.
• The rating is finally visible. The 5.0 Google rating is on the site, with a link to read the reviews.
• The price is up front. Starting from $199, with the dryer vent and sanitizing included. Customers see the starting price before they call.
• The hours are clear. Open 7 days, 8 AM to 8 PM, so nobody has to wonder if it's too late to call.
• It's built to be found. Each service has its own page, and so do Denver, Colorado Springs, Fort Collins, Grand Junction and Cortez.

A quote form that doesn't lose the lead

It asks for a name and a phone number. Everything else is optional. Next to it, the page says what happens next: Zhas calls back, you get a price and you pick a time.

Every request goes to Zhas by email, and a copy is kept on file. If a send fails, the visitor sees the phone number and keeps what they typed.

The scores

See it live at ezbreezyducts.com.

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